Tough Nuts: Australia’s Hardest Criminals

The Crime & Investigation Network

It was a killer project to produce the promo and marketing creative for Tough Nuts, The Crime & Investigation Network’s tent pole local production.
The campaign consisted of logo development, print, web assets, outdoor, radio and on-air promos. The creative won more awards than you can poke a pistol at, including the Australian and World Gold “Best On-Air Campaign” Promax Awards. Produced in house at The Crime & Investigation Network with help from Tactic.

Scroll down for a few of the promos and a snapshot of the off air.

Coming Soon Promo.

Cinema Sell.

Off-Air Activity